Case Study

Advance Orthopedic & Sports Therapy

Advance Orthopedic & Sports Therapy is a physical therapy clinic in Tewksbury, MA., specializing in orthopedic, sports, and pre and post-surgical rehabilitation.

Case Study

Advanced Orthopedic & Sports Therapy

%

Increase in Reviews

%

Increase in Clicks to Website from GMB

%

Increase in Phone Calls from GMB

Background

Founded in 1988, Advance Orthopedic and Sports Therapy prides itself on providing exceptional physical care and therapy to its patients. Although they had been in the business for 33 years, they wanted to increase their online presence because that’s where most of their patients find them nowadays. 

They recognized that simply showing their excellent physical care and services and relying on word-of-mouth marketing was no longer sufficient. 

They realized the importance of a business’s reputation online, and one of the significant factors that shape the brand reputation is online reviews. That’s when they started looking for a strategic solution and found 2 Step.

Our Solution

Plenty of quality reviews are one of the critical factors that determine a business’s local ranking. 

To gain more visibility online and rank well on Google’s local search, they had to increase their number of reviews. That’s why they needed to automate the process of getting and collecting reviews from their patients seamlessly.

With 2 Step, they no longer needed to ask their patients to leave feedback on their website. Instead, the therapists can personally send review requests via texting to the patients and leave a review on Google or Facebook. This personal and direct approach of asking for reviews allows them to increase patient engagement and build meaningful relationships that create brand loyalty.

 

Results

Today, they have a total of 242 5-Star reviews and recommendations on Google and Facebook. In addition, the increase in 5-Star reviews has led to their business' presence on Google's Local Pack.

Their business shows up on the first page of Google's local search for keywords like 'orthopedic and sports therapy MA' and 'physical therapy Tewksbury MA.'

Within just a year using 2 Step, they've seen a 43% increase in reviews, a 90% increase in views on Google Search, and a 169% increase in views on Google Maps.

With the prominence of their reviews on GMB and Facebook, they're on the right path to grow their business and be the obvious choice for clients who need the best physical care provider.

graphic image of stars

Comparing March 2020 to March 2021, they have seen:

43%

INCREASE

IN REVIEWS

90%

INCREASE

IN VIEWS ON

GOOGLE SEARCH

169%

INCREASE

IN VIEWS ON

GOOGLE MAP

74%

INCREASE

IN PHONE CALLS

47%

INCREASE

IN CLICKS TO WEBSITE

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